Welcome to the website
male grooming.

Masculine, that is, which one? You tell us, because we are sure there is no single definition. Everyone creates their own, with their own sensibilities and their own themes. It's nice not to have to fit into an imposed pattern, isn't it?

At 100%, we only know about men's skin and its needs, cosmetics, active ingredients and effective formulas. But we think that's enough to make you like our brand.



Explore our products go to the shop and order something for yourself!


For men, a new time has come. A time of letting go of old, outdated beliefs about the world, oneself, masculinity or lack thereof. A time of greater acceptance, of coming to terms with who you are... Who you really are

You want to look after yourself take care of yourself and finally know how

For all those for whom this is also a time to take greater care of themselves, of their appearance, we create ultra-effective cosmetics containing everything a man's skin could possibly need.

The good you you have always deserved.

With certified formulas and the maximum concentration of active ingredients, every inch of your skin gets the best. We're delighted to be able to deliver this to you.

It's so good, it must be trueTM

Do you have a comment, want to high-five or share your own definition of masculinity? Don't hesitate to write.

What is

our brand

We owe our dynamic growth, among others, to press publishers, beauty salons and drugstores. Thanks to you true™ men skin care reaches a new level every day. Thank you.

We are the best on the market cosmetics market

We have Golden Pearl of the Cosmetics Market and a prize for Debut of the YearWe have created for you truly effective cosmetics based on the knowledge, achievements of biotechnology and science.

FerrumLabs S.A.
with registered office in Warsaw,
12/3 Puławska St,
02-566 Warsaw, Poland
VAT: PL5213930091
[email protected]

Copyright © 2019-2022 true™ All rights reserved.

15% on a good day!

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